The YouTube channel is probably how you were introduced to Rafe Britton and Lubrication Expert. Not a big channel by YouTube standards, but with a growing subscriber base in a niche industry it has become a place that professionals around the world can gain access to technology tutorials.

The intent of the YouTube channel might not be obvious – the AdSense revenue only pays for a cup of coffee a day, so it’s not for the riches! YouTube gives you second-by-second analytics on audience retention. This data is use to improve the quality of the tutorial videos, which makes the videos on LX Pro all the better. It’s this data-driven approach which makes the training content the best in the business.